- Graphic Design
Feeding Chittenden works to alleviate hunger by feeding people and cultivating opportunities. As the largest direct service emergency food provider in Vermont, Feeding Chittenden serves over 12,000 people each year.
Founded in 1974, Feeding Chittenden was originally launched as the Chittenden Emergency Food Shelf. This new organization was created to fight hunger and food insecurity faced by households throughout Chittenden County. The Chittenden Emergency Food Shelf initially operated a small pantry program that provided a three-day supply of groceries once per month to a few dozen families.
In response to a growing need for hunger relief services over the years, they relocated twice to larger sites, including a 1994 move into their current location. Following this latest move to 228 North Winooski Avenue in Burlington, Feeding Chittenden began serving hot meals every weekday and significantly expanded the support and outreach programming we offer in the community.
At this point it was time to re-brand. Starting with a new name and brand identity we kicked off the process with an internal leadership meeting custom tailored to identify exactly how Feeding Chittenden wanted to present their brand, we reviewed a number of comparable websites and agencies throughout Vermont and the Northeast, crafted on a new name, created a new logo, then set our sites to their online presence with a brand new WordPress website and a content architecture that support the new messaging we developed.